With 20+ years Direct Selling industry experience in Sales & Operations building efficient, dynamic and successful teams, Heather is obsessed with delivering extraordinary, successful outcomes for our clients and partners.

Bridgehead Collective commissioned the Center for Generational Kinetics and directed research to discover perceptions of entrepreneurship, the gig economy, and, more pointedly, direct selling. Statistical significance was of utmost importance in this first-of-its-kind analysis, so the study represents a wide-sweeping sample that reflects individuals, with an equitable mix of genders, demographics, employment status, education levels, and location.

Abbie White, Australia’s most in-demand sales dynamo, redefines sales for the digital era. As the CEO & Founder of Sales Redefined, her superpower is being the marriage counsellor for sales and marketing, bridging the gap yielding 2000%+ ROI on lead-generation campaigns.

Abbie has facilitated over $500M in sales, with 17 years’ experience in the trenches. Prior to Sales Redefined, she held the position of National Sales Manager at IBM overseeing a $100M AUD portfolio and transforming the sales performance of her team. Abbie is a sought after thought leader, Forbes Australia Contributor as well as one of only two LinkedIn Sales Insiders for APAC. Her background in Business Management and Positive Psychology, coupled with emotional intelligence certification make Abbie a superfood for business growth.

Catherine Molloy is an International Speaker & Communication Expert, specialising in leadership, sales & service. With 25 years of experience in business, training, and facilitation, Catherine believes in creating effective engaging learning environments through powerful communication techniques. Catherine has immersed herself into the field of communication and body language psychology.

Catherine’s journey in Sales began in the 1980s topping sales nationally with the Commercial Bank of Australia and Westpac Bank. She then owned and operated a successful Real Estate business, and now owns and runs an international soft-skill training company based in Australia.

Catherine works internationally in the areas of business growth, customer service and leadership with communication as the overarching tool to success in these areas.

Evan Lucas is an author, podcaster, leading economist, and Head of Strategy at InvestSMART. Evan is a regular media commentator for ABC television and radio news, The Project, SBS World News, The Today Show, Sky News, Channel News Asia, Bloomberg and more.

In Evan’s 2022 book “Mind over Money”, he shares his ideas on how you can become a better investor by understanding how your thinking drives your money behaviour.

In her role as Chief Economist at Business NSW, Sherman drives strategic policy research and builds the evidence base for advocacy directions. She manages the quarterly Business Conditions Survey – the flagship research product that generates insights into business opportunities and challenges across key industries in NSW.

Sherman is an economist with experience in government, banking and consulting. Proficient in both macroeconomics and microeconomics, Sherman has also been a Lecturer at UNSW since 2014. She specialises in government policy evaluation, impact measurement and cost-benefit analysis.